Terry Howard

Personal blog of Terry Howard, guy from Orlando, Florida that likes fishing, literature, technology and saying what's on his mind.

Terry Howard
Orlando, Florida

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Whudafxup with Truth?

Posted by Terry Howard @ 8/29/2007

My friend Mike pointed this out to me. He was watching a Truth commercial and saw for a moment on screen the phrase "whadafxup". It's also the domain for their accompanying site and pretty much the focal point of their current anti-smoking campaign aimed at teens. Now, I have to ask, whudafxup with that? So the tobacco companies have to hand over money to the government which we then dole out to this Truth group and they use what is essentially tax payer money (don't give me this, it's the tobacco company's money, it was awarded to the state) to generate advertising utilizing profanity on FCC controlled distribution channels aimed at our youth. Nice job!

So we can expect the FCC and the government to pull the plug on this anytime now, right? I mean, Janet Jackson shows a pasty and all hell breaks lose, but government funded youth targeted advertising can utilize the word "fuck" as the center piece of a mutli-media onslaught?

Labels: advertising, tobacco

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Whudafxup with Truth?